Tag Archives: PR

PUBLIC Relations practitioners are passionate about gaining positive exposure for their customers aligned to their business goals. Writing a media release is only part of the process. We all aim to achieve independent media interviews between customers and journalists about the client’s organisation, products or services. While a client will always have editorial control of a media release before it goes to the press
More
A total of 2.77 billion people are estimated to be using social media by 2019 but how many of those will be using it effectively to boost their personal brand? As Public Relations practitioners one of our key roles is to successfully promote our customers’ brand, informing their target audience about what they stand for and what they can offer.  This should also apply to
More
From baby Jesus sausage rolls to Valentines Day meals, Greggs are no stranger to publicity stunts and their latest has fooled top gourmet foodies into liking their new Summer menu. The high street brand trialled its new range on some of Britain’s most discerning palates and served up lunch under the guise of an artisan delicatessen called ‘Gregory and Gregory’ at a top London
More