Tag Archives: Digital Communications

Cosmetics brand Lush is quitting social media as it explained on Twitter that it was “making it harder” for the brand to communicate with its consumers. “We are tired of fighting with algorithms, and we do not want to pay to appear in your newsfeed,” reads the first of several tweets. Lush isn’t the first, and possibly won’t be the last major brand to moderate
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No matter how tight a ship you run things will go wrong from time to time. Putting your head in the sand is not an option; certainly not with today’s media ready to pounce. It’s also a cruel fact that bad news travels like wildfire, taking with it the reputations of governments and companies as their top people turn to blubbering wrecks under the ruthless
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Walking down the main streets of any city centre, it isn’t just the team of Carmel Harrison PR that have noticed the indulgence of the younger generation in the digital world. But what is the greater impact of digital communications? Take culture for example. Music in the 70’s and 80’s, saw the likes of Queen, Madonna and Michael Jackson dominate without the power of social
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