Tag Archives: Audience

As job market competition increases, more and more employers turn to social media as part of their stringent hiring process or to monitor current employees. This ‘social screening’ allows employers to comb through your accounts and catch a glimpse of who you are outside the confines of a CV.  When used correctly, social media can help you to develop your brand, however cultivating a negative
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In this digital age a successful PR strategy cannot be pursued unless social media is acknowledged. Social media goes hand in hand with PR and both are integral towards each others functioning and ultimate success. Social media allows you to reach a vast audience directly through platforms like Twitter and Facebook. It allows your business, whether B2B or B2C, to interact with people who you
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