“It takes 20 year to build your reputation and five minutes to ruin it.” – Warren Buffett
REPUTATION management and protection is a 21st century business reality. Having worked so hard to build a brand no business can afford the financial cost of losing it. Business leaders must think the unthinkable and constantly ask themselves: “What if?”
Digital communication has added another layer of complexity with a hunger for 24/7 news leaving business leaders looking over their shoulders and wondering who they can trust.
This has made many businesses risk averse reducing entrepreneurial flair and stifling growth. It doesn’t have to be this way.
Carmel Harrison PR has worked with some of the UK’s leading corporate and academic institutions. We have helped them analyse their risks and make strategic communications plans to combat them. Then to make sure they could cope if the worst did happen we’ve put them under the spotlight.
Our team of award winning journalists have developed tough realistic scenario exercises using some of the identified threats and enhanced them with professional film crews and questioning.
We’ve made business leaders understand; what news editors are looking for; the kind of deadlines they will be working to; the impact of stakeholders on the story and how social media can be turned from a threat to a benefit.
At the end of our training you and your senior management team will feel confident to face the cameras no matter what has happened.
Call us now for an informal chat about how we can help you and your organisation. Tel 01924 831114 or email firstname.lastname@example.org