Category Archives: PR

From baby Jesus sausage rolls to Valentines Day meals, Greggs are no stranger to publicity stunts and their latest has fooled top gourmet foodies into liking their new Summer menu. The high street brand trialled its new range on some of Britain’s most discerning palates and served up lunch under the guise of an artisan delicatessen called ‘Gregory and Gregory’ at a top London
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The announcement that Rwanda, one of the world’s poorest nations, is to sponsor premier league club Arsenal to the tune of £30m has divided opinion. It made me think. Why would one of the world’s poorest nations that is receiving International Aid from European countries sink so much into having its name on a football shirt? Granted, Arsenal is one of the world’s best known
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Is your website up to date? If not, this could be costing your business. Outdated content gives potential customers the wrong impression.  It suggests you can’t be bothered with your own brand so what would you do with theirs? Worse, it could have outdated information about products, people and prices. In a digital world outdated content will affect search engine optimisation (SEO).  Search engines regard websites with
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