THE Partline Group is more than 180 years old and is a fifth generation family firm. There are three traditional engineering companies based in West Yorkshire.
The Partline Group is proud of its single minded commitment to quality, service, competitive pricing, its extensive range and capabilities. Its philosophy is that of a loyal supplier with a strong belief in quality partnerships.
Traditional yet determined to forge ahead in the competitive and innovative engineering sector it had invested heavily in new machinery to drive up business in new overseas markets. Partline approached Carmel Harrison PR to raise its profile and make some noise about its business growth and expansion due to £500K investments and new business wins.
Carmel Harrison PR spent time with Partline to understand their story and learn about what they wanted to achieve through PR. We recognised that traditional PR methods would be best suited to raising their awareness within the B2B industry and regional media.
Carmel Harrison PR have created engaging press releases which have attracted the attention of the regional media including The Yorkshire Post and the Bradfield Telegraph & Argus. Carmel Harrison PR also secured interviews and supply quotes from Partline’s director to the media for engineering related business topics.
Significantly Carmel Harrison PR also gained coverage for the company in manufacturing related media helping to raise awareness of its investment to further boost growth.
Willie Clark, MD of Partline said: “Carmel Harrison PR understood we had business goals and how to harness the power of PR to meet them. It has certainly has certainly helped us drive up growth”.