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TWITTER is a fantastic and easily accessible social media platform for connecting with potential clients. In the same way that Facebook was great for finding old friends it has been invaluable for small start ups and bigger organisations to grow their businesses. Now both platforms are increasingly used for sharing details of your breakfast, boyfriend and bad hair day. If you are using Twitter for business though
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The most common response when I say that I organise events is:‘Oh, so you just basically plan and throw and party.’ Yes, this may be the case but there is a lot more to running and hosting an event than people think. Planning and procedures form the structure of any event. This allows an event manager to ensure that an event runs smoothly and is
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PR seems to puzzle people. Many can't get their heads round the concept that raising your profile in a positive way is good PR and should be embedded in your communications policy. PR isn't rocket science but it can flummox even the most intelligent. What is blindingly obvious to one is incomprehensible to another. Working in PR I am constantly looking and thinking of opportunities
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