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IF you wanted your home rewiring you would hire an electrician not a plumber so why if you want effective PR would you DIY. That’s not ‘Do It Yourself’ but ‘Destroy it yourself’. PR like any other profession or advice service is professional and involves advocates spending years learning and refining their trade. I will never stop learning and adapting. The
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When I was growing up, Facebook was barely functional and there was no Twitter at all. For me and for many others, it was simply Bebo and MySpace. They’re relics of another era. Social media is more than a social tool, it’s a key marketing and engagement platform for businesses and non for profit organisations. Because of its increasing popularity with Twitter registering more than
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